Lexicon Systems, LLC Blog

lex'•i•con: the vocabulary of a branch of knowledge. Thoughts on environment, health & safety (EHS), sustainability and information technology to support them.


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Metrics matter in Google vs. Apple market leader competition

Perhaps the greatest tech rivalry of the 20th century was Oracle (Larry Ellison) vs. Microsoft (Bill Gates). Fast forward to 2014, with Google and Apple in hot competition for market leadership. 

200px-Apple_logo_black

Image: Apple

Image: Google

Image: Google

Like Oracle (enterprise database software) and Microsoft (operating system, desktop and server software and PCs), Google and Apple started in different market niches. Today, their two markets overlap.

  • Google’s Android OS and hardware overlap Apple’s OSX and iOS operating systems.
  • Both companies are smartphone and tablet market leaders, with Google Android sales surpassing Apple iOS sales for the first time in late 2013.
  • Together, the two companies offer one million-plus applications through Google Play, iTunes and the Mac Apps Store.
  • Both companies offer “wearable tech.”
  • Google and Apple both grow organically and through acquisition. Notable Google acquisitions include Android, YouTube, Picasa and Motorola Mobility; notable Apple acquisitions include iOS, iWorks, TouchID and Maps software.

So, who wins the competition? It depends upon which metrics you use. I prefer a combination of several. Read Apple vs. Google: The goliath deathmatch by the numbers 2014.

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Business texting on the rise

Text messaging is a quick and easy way to communicate–as teenagers and twenty-somethings have known for years. Business texting is on the rise, part of the BYOD (bring your own device) trend.

Benefits and risks

Sometimes texting is more convenient than email or a phone call. It is “short and sweet” and promotes an almost immediate response. I send business texts to certain clients, as I know that they prefer it. When I can, I use iMessage service available to iPhone, iPad and Mac users.

No technology is risk-free. Some of the risks of business texting are:

  • Commingling of personal and business text messages on the same device–some users prefer to separate the two.
  • Security of data transmitted over cellular and WiFi networks.
  • e-Discovery–as with email and other electronic communications, the texts stay in the system.
  • Recipient of text does not respond quickly–if you need an immediate response, or something more than a few words, a phone call or email is better.
  • Potential injuries. Texting while walking causes more–though usually less serious–injuries than texting while driving (more…).

Texting

Next time you have the urge to send a text message, decide if this is the best way to communicate. Weigh the risks and benefits. And don’t text while on the move (unless someone else is driving)!

For further reading, see The Rise of Business Texting.


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The year of the tablet

Samsung Galaxy Note

Samsung Galaxy Note

It’s clear that 2012 was The Year of the Tablet with Android and iOS tablets creating market excitement for much of the year and Windows 8/RT creating excitement late in the year. Tablets extend BYOD (bring your own device) beyond smartphones in the business enterprise.

I have seen senior executives and mid-level managers tote tablets to meetings in lieu of notebook computers. In 2013, look for more pervasive tablet use as organizations begin to develop proprietary applications for 24/7, global connectivity. In 2013-2014, expect to find new business applications in the “app stores,” allowing tablets increase productivity and proving their value to businesses.

With the winter holidays a faint memory and 2012 coming to an end,

we wish you a happy, healthy and successful new year!


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The environmental impact of tablets

Industry analysts predict that tablet purchases will outnumber laptop purchases by 2013. The increasing use of tablets, both business and personal, has quite an impact on the environment. Their use results in lower ink and paper consumption, lower CO2 emissions, as well as lower water consumption during production.

Twenty-five percent of adults in the U.S. own tablets, compared to only 4%  in 2010. And 45% of tablet users say they have decreased printing. 

–morganstanley.com and appleinsider.com 

ID-10081890Uberflip, a Canadian company that helps organizations to deploy content on electronic platforms, identified four environmental sustainability trends related to tablet use:

A decline in printing. Although many people feel that they still require hard copies of just about everything, this is no longer the norm.  Printer manufacturers like HP are feeling the crunch as the demand for ink shrinks.

I work with more electronic documents than paper documents these days. I buy less paper and ink than I have bought in the past. When I need a paper copy, I print wirelessly from my iPad or notebook computer.

Eco-friendly devices. Over their lifetime, tablets result in lower CO2 emissions, notably when people use their tablets as e-readers rather than buying paper books. The CO2 equivalent emissions from a tablet are about 1/3rd that of a small notebook and 1/25th that of a 60-watt incandescent light bulb.

E-waste. The volume of electronic waste will double by 2025. To combat this, electronics manufacturers and big box retailers have implemented recycling programs. I took advantage of this free recycling service at least four times this year, giving up an old notebook computer, a desktop computer, a laser printer and an inkjet printer. I reused the computer hard drives, converting them into external hard drives with a simple enclosure kit.

Green business. More and more businesses use tablets to demonstrate products and services, and for sales transactions. My local grocery chain uses iPads to sign up customers for their loyalty coupon program, which has computer and mobile apps. This replaces printing and mailing costs.

A national electronics chain uses iPads to demonstrate how tablets connect to big-screen TVs to display streaming videos. The Apple store uses iPads that allow customers to compare products and view features. A sales technician is on hand to answer questions and complete the sale–by entering transaction information on an iPhone and then swiping a credit card. You get a small paper receipt and an electronic receipt by email. There is no cash register evident in the store (there may be one in the back for cash sales) and no waiting in lines.

See the full Uberflip InfoGraphic on Sustainability of Tablets.


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Converging IT trends cause IT organizations to refocus strategies

Four trends–cloud computing, mobility, big data and social networking are changing the face of how we manage, analyze and apply information–in a positive way. Like Bring Your Own Device (BYOD) or Bring Your Own Technology (BYOT), these trends are an example of IT Consumerization, which Wikipedia defines as

the growing tendency for new information technology to emerge first in the consumer market and then spread into business and government organizations.

These trends impact individuals, businesses and IT organizations. According to Aternity in Managing IT through the Lens of the End User,

The emergence of consumer markets as the primary driver of information technology innovation is seen as a major IT industry shift, as large business and government organizations dominated the early decades of computer usage and development.

four-color-puzzle-piecesThese four trends cause IT to shift from a business and operational focus to a user-centric focus. IT organizations need to consider IT availability, performance, value and ROI.

 


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Tech toys in the executive suite

Among the tech gadgets in executive suites, tablets rank third (78%) behind smartphones (84.8%) and laptop computers (82.6%). About 33% use mobile apps and 33% use the Cloud. Execs prefer iOS and Blackberry smartphones for personal use, though they have employees use Android and Blackberry devices more often (69%) than iPhones (54%). Source: CEO.com.

iPad ownership by CEOs and small business owners quadrupled in the last year (CEO.com)

Count me in! I use all of the top three technologies. As the proud owner of a 4th Generation iPad, I find it easy to use. Of course, having an iPhone and being familiar with iOs helps, though I find a new world of opportunities with the larger, iPad retina screen. The tablet format allows me to visualize much more data than I can using the same apps on my iPhone. Reading email and browsing the Internet are a pleasure. I can read documents, presentations, books and .PDFs with ease. The 10-hour battery life is a real plus.

Ultimately, my tablet will replace a somewhat heavy notebook computer for certain purposes. I am testing different  office and productivity apps and will see where this leads… the consumerization of  business continues.

You can view an infographic on CEO gadgets topic here.